“What’s important is what’s obvious.” While learning about desserts in Peltiers’ in Paris, Sugino realized that “doing what’s obvious, many times over, is what makes things special.”

Sugino Eiji, a particier, is able to bring out new tastes based on the flavors he has experienced. Therefore, creativity is based on motivation and experience, according to modern scientific principles. “Never being satisfied. If everyday is a challenge, then you can deliver the best self.”